Ahead of next weekend's WWE SummerSlam pay-per-view, all eyes are on the WWE Universal Championship showdown between Brock Lesnar and Roman Reigns.
With Lesnar rumored to be moving back to the UFC, the expectation is that the torch is being passed to Reigns next Sunday night in Brooklyn, New York.
But why Roman Reigns?
During a recent episode of his Conversation With The Big Guy podcast, former WWE Superstar Ryback (The Big Guy) attempted to answer this question as best he could so that fans understand why Reigns was the man selected by WWE to get the "rub."
"They want Roman Reigns to be the guy to beat Brock Lesnar," said Ryback. "You have to look at it that you are selling to the house market that a big win over Brock Lesnar does more for you worldwide than just that hardcore audience [if Bobby Lashley would have won] regardless of what they think."
The Big Guy continued, "Something like that they are going more global. You have to look at the big win Roman Reigns had over The Undertaker and other wins that he has been afforded over the years. That adds up and sells merchandise and that puts him in that sort of position."
WWE SummerSlam 2018 goes down this Sunday, August 19th, from Barclays Center in Brooklyn, New York, airing live via pay-per-view and on the WWE Network. Make sure to join us here on Sunday evening for live play-by-play results coverage of the show.
Check out the complete episode of Conversation With The Big Guy at Stitcher.com.