According to Ad Week, WWE's streaming partner, Netflix, has more than doubled its TV upfront commitments for the upcoming fall season. Amy Reinhard, Netflix's ads president, noted that clients are eager for live programming, such as WWE Monday Night RAW.
The report also highlighted that Netflix is partnering with DoorDash as the new presenting sponsor for RAW’s upcoming season. Additionally, Netflix has announced that it sold out all in-game inventory for the upcoming NFL Christmas Day games by securing partnerships with Accenture, FanDuel, Google, and Verizon.
