During an appearance on the SI Media podcast, Burke Magnus, the President of Content at ESPN, discussed several topics, including the network's long-standing efforts to acquire WWE content. He expressed the network’s appreciation for WWE and its programming, highlighting their interest that has developed over the years.
This is what Burke Magnus said, “When I was over in programming, I got the old WrestleManias during the pandemic to put on ESPN. I took a couple of runs at the RAW and SmackDown packages, and the WWE Network, previously. I’ve had a great appreciation of this content for a long time. This goes all the way back to when I was a kid in New Jersey. I loved it. I’m not too familiar with the storylines today, but I have a full appreciation for what they’ve built over there in terms of a great form of entertainment, and clearly, the results speak for themselves in terms of how many fans they pack in arenas and stadiums. It’s remarkable.“
You can check out the complete podcast below.
(H/T to Fightful for transcribing the above quotes)