WWE gave Ben Carter the first-class media coverage treatment for his NXT UK in-ring debut against Jordan Devlin on the first episode of the company's British-themed weekly television program on the WWE Network for the New Year of 2021.
Carter made a surprise in-ring debut against Devlin after initially challenging the NXT UK Superstar to a match on next week's show, only for it to take place on the first NXT UK episode of 2021 instead.
Devlin would go on to defeat Carter, however, not before the NXT UK newcomer made a name for himself in a single showing at his very first swing at the plate in the big leagues.
The match and the losing effort put forth by Carter caught the attention of "The Godfather Of NXT," WWE executive Paul 'Triple H' Levesque, who hopped on social media to comment on what he felt was a "star-making performance" from the rookie sensation.
"A match that if you have not seen, you should go and watch on WWE Network immediately," wrote Triple H on Thursday after seeing the Carter-Devlin showdown on the January 7, 2021 episode of NXT UK. "NXT UK continues to deliver and this main event was no different featuring a star-making performance from Ben Carter ... just the beginning."
Additionally, WWE's The Bump co-host and NXT Injury Report host Matt Camp as well as Christian hip-hop artist and WWE collaborator Josiah Williams were inspired to hop on their respective Twitter pages to offer their own praise to Ben Carter for his debut performance against the proven Jordan Devlin in the NXT UK main event on Thursday.
"What an impressive NXT UK debut for Ben Carter," wrote Camp. "He'll be a champion soon enough."
Williams tweeted a more simplistic, albeit equally enthusiastic response to the Carter-Devlin match on this week's edition of NXT UK TV.
"INCREDIBLY. IMPRESSED. Ben Carter," he exclaimed.
Check out the trio of aforementioned tweets shared by Triple H, Matt Camp and Josiah Williams in regards to Ben Carter's NXT UK in-ring debut performance against Jordan Devlin below.
Additionally, a post-match backstage interview with Ben Carter shortly after he came up short against Devlin on NXT UK was released via WWE's various digital channels. You can check that out, along with social media coverage from various official WWE accounts that was given to the match itself below as well.
The first #NXTUK of 2021 starts NOW on @WWENetwork! pic.twitter.com/kQsWJ3a9wR
— WWE (@WWE) January 7, 2021
.@NoamDar's #SupernovaSessions does it again: @Jordan_Devlin1 will defend the Cruiserweight Championship against @bencarterbxb today on #NXTUK! pic.twitter.com/X1cb4VQXfJ
— WWE (@WWE) January 7, 2021
What a main event we have in store on #NXTUK! 😮 @NoamDar @Jordan_Devlin1 vs. @bencarterbxb for the NXT Cruiserweight Title! pic.twitter.com/qoKeHeKLLK
— WWE (@WWE) January 7, 2021
.@bencarterbxb makes his #NXTUK debut in a championship bout against @Jordan_Devlin1 right NOW! pic.twitter.com/v4ySL0kFEd
— WWE (@WWE) January 7, 2021
THIS. IS. OUR. MAIN. EVENT!#NXTUK @bencarterbxb @Jordan_Devlin1 pic.twitter.com/vyzRrMCLx4
— NXT UK (@NXTUK) January 7, 2021
Prize fight feel!#NXTUK @bencarterbxb @Jordan_Devlin1 pic.twitter.com/5450gNencn
— WWE (@WWE) January 7, 2021
The agility!#NXTUK @bencarterbxb @Jordan_Devlin1 pic.twitter.com/ag4iY6Km9Z
— NXT UK (@NXTUK) January 7, 2021
Textbook @Jordan_Devlin1.#NXTUK @bencarterbxb pic.twitter.com/L3YNDohl1Y
— NXT UK (@NXTUK) January 7, 2021
Not on the hair, @Jordan_Devlin1! 😬 #NXTUK @bencarterbxb pic.twitter.com/Slw8ieLcXq
— WWE (@WWE) January 7, 2021
Neither competitor is backing down in this high-octane battle for the NXT Cruiserweight Title on #NXTUK! @Jordan_Devlin1 @bencarterbxb pic.twitter.com/IoKhIwp8IA
— WWE (@WWE) January 7, 2021
😯😯😯#NXTUK @Jordan_Devlin1 @bencarterbxb pic.twitter.com/88sich8hy2
— WWE (@WWE) January 7, 2021
WOW!#NXTUK @Jordan_Devlin1 @bencarterbxb pic.twitter.com/tCf9VOQiqY
— NXT UK (@NXTUK) January 7, 2021
😮!#NXTUK @Jordan_Devlin1 @bencarterbxb pic.twitter.com/4E4AOZMBVx
— WWE (@WWE) January 7, 2021
WHAT A MATCH!@Jordan_Devlin1 remains the champ after a tough battle against @bencarterbxb! #NXTUK pic.twitter.com/XsLa7hDmS3
— WWE (@WWE) January 7, 2021
A match that if you have not seen, you should go and watch on @WWENetwork immediately. #NXTUK continues to deliver and this main event was no different featuring a star-making performance from @bencarterbxb... #JustTheBeginning #WeAreNXTUK https://t.co/K0AyrN6eOu
— Triple H (@TripleH) January 7, 2021
What an impressive #NXTUK debut for @bencarterbxb. He’ll be a champion soon enough. @NXTUK
— Matt Camp (@TheMattCamp) January 7, 2021
INCREDIBLY. IMPRESSED. @bencarterbxb! #NXTUK
— Josiah Williams (@JDeanWilliams) January 7, 2021
EXCLUSIVE: @bencarterbxb weighs in on his "bittersweet" #NXTUK debut. pic.twitter.com/3WCEOxKgqO
— WWE Network (@WWENetwork) January 7, 2021
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