Every single year that the WWE joins the CES (Consumer Technology Association) Event, they have had a really strong presence. Despite things being different this year as this year's CES Event will be the first-ever all-digital event due to the COVID-19 pandemic, things will not change for the WWE as they will still have their usual strong presence.
The most-awaited and most-anticipated portion of the CES 2021, which is also this week's highlight is the "WWE and Re-imagining the Fan Experience" panel on Thursday afternoon. WWE Champion Drew McIntyre and WWE Chief Marketing Officer Brian Flinn will be featured on this can't miss part of the event.
Below is WWE's full announcement on the entire week's schedule of the CES 2021 Event:
- Tuesday, January 12th at 7:30AM ET - "Trends Shaping the Future of the Fan Experience"
Featuring WWE Chief Brand Officer Stephanie McMahon, NHL Commissioner Gary Bettman, WNBA Commissioner Cathy Engelbert; Moderated by Sports Innovation Lab CEO & Co-Founder Angela Ruggiero
- Tuesday, January 12th at 1PM ET - GM Inflection Lounge
Featuring WWE Chief Brand Officer Stephanie McMahon, GM Senior Vice President of Innovation & Growth Alan Wexler, Activision Chief Creative Officer Pelle Sjoenell; Moderated by Vox Media Senior Vice President of Insights & Innovation Edwin Wong
- Tuesday, January 12th at 2PM ET - "From Technology Investor to Entertainment: A Career Journey Deep Dive"
Featuring WWE Chief Financial Officer Kristina Salen; Moderated by The Female Quotient CEO Shelley Zalis
- Thursday, January 14th at 3PM ET - "Future of TV & Streaming: Programming Strategy, Advertising, Multi-Platform Packages"
Featuring WWE Studios Senior Vice President & Head Susan Levison, FOX Entertainment Sales Executive Vice President Suzanne Sullivan, Samsung Smart TV Service Business Senior Vice President of Product Sang Kim, BBC Studios Senior Vice President of Digital Strategy & Franchise Business Management Beth Clearfield, Nielsen General Manager of Audience Measurement Scott Brown, Laugh Out Loud President & Chief Operating Officer Thai Randolph; Moderated by Altman Salon Partner Jonathan Hurd
- Thursday, January 14th at 3:35PM ET - "WWE and Re-imagining the Fan Experience"
Featuring WWE Champion Drew McIntyre, WWE Chief Marketing Officer Brian Flinn; Moderated by Variety Digital Editor Todd Spangler
For the full details of the CES 2021 Event, you can click here.