Endeavor has revealed the name for the company that will represent the WWE and UFC merger later in 2023.
This week, it was announced that "TKO GROUP HOLDINGS" will be the name for the new company formed by Endeavor when WWE and UFC merge later this year.
Originally, the merged WWE and UFC public company was previously revealed to trade on the New York Stock Exchange under the “TKO” ticker, but an Endeavor spokesperson has confirmed to CNBC that the new combined company representing the WWE and UFC merger will be known as "TKO GROUP HOLDINGS."
WWE and UFC will also keep their respective names as part of TKO Group Holdings.
As a result of the merger, WWE and Endeavor hope to create a sports entertainment behemoth worth more than $20 billion. The transaction is expected to close later this year, pending regulatory approval from the US Department of Justice.
We will keep you posted here at Rajah.com as updates continue to surface regarding Endeavor's acquisition of WWE and merger with UFC.
